The Thailand Convention and Exhibition Bureau (TCEB) has launched Thailand’s MICE United IV campaign to attract business travelers from around the world. The campaign includes discounts on products and services at airports and leading shops in the Kingdom.
This year, TCEB is working with Airports of Thailand and King Power to continue the project, which was started in 2014.
In 2016, around 190,000 business and MICE travelers visited Thailand. Each traveler spent an estimated THB 81,000 per trip.